A company is a group of individuals, running a business is giving a mutual purpose to them. Purpose is one key factor for motivated employees (other factors are autonomy and mastery). The first person in a company, the entrepreneur, starts a company from a vision. It provides the initial purpose. As people buy-in into the vision, the company grows.
When companies start to replace value creation by valuation, when they put employees in the center of their acting thereby, this is unleashing unknown potentials, which arises from this process. The story of Upstalsboom, a hotel chain which started to change the attitude towards employees by setting focus on valuation, is a brilliant example how good this works in reality